Steve Jobs, Apple and Quoakle

Steve Jobs has stepped down as CEO of Apple, handing the reigns over to Tim Cook, Apple’s COO.

While Steve Jobs will remain involved in Apple as chairman of the company, he will no longer run Apple on a day-to-day basis.

To celebrate the end of his career as CEO of Apple, we thought it would be good to publish a quote from Steve Jobs that really must apply to Quoakle!

Steve Jobs on designing products:

“Look at the design of a lot of consumer products — they’re really complicated surfaces. We tried to make something much more holistic and simple. When you first start off trying to solve a problem, the first solutions you come up with are very complex, and most people stop there. But if you keep going, and live with the problem and peel more layers of the onion off, you can often times arrive at some very elegant and simple solutions. Most people just don’t put in the time or energy to get there. We believe that customers are smart, and want objects which are well thought through.” – Steve Jobs in an MSNBCand Newsweek interview, Oct. 14, 2006.

It would be great to know what Steve Jobs thinks of Quoakle, but I don’t expect we will ever find out. However, the Quoakle team will certainly be continuing to strive to maintain and develop “an elegant and simple solution” for Internet users looking for local businesses.